Now Driving CMS Adoption: Customer Experience
In those annual surveys about business technology purchasing plans, ... . The decision to buy or not to buy CMS was driven by ROI, as if it were just another CRM application [more...]
Date: 2009-02-27 17:49:00
Blog posts
(2) |
Videos
(1)
Putting ROI numbers on communities
By Chris Bucholtz By now, most of us can see the value in communities, both for users (who get information from fellow users) and for the companies that facilitate them (who get talked about). It’s a CRM 2.0 technology that isn’t that hard to implement, which can have immediate impacts on your service and call center [more...]
Date: 2009-03-03 01:27:03
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